METZL RELEASES NEW BOOK — KC native and sports medical expert Dr. Jordan Metzl has launched his second book this year, this time in conjunction with the American Academy of Pediatrics called “Home Strength Training for Young Athletes.” Once again he was featured on the “Today” show. The first-of-its-kind instructional program, which includes DVD, flash cards and apps, encourages parents and coaches to take an active role in the prevention of sports injuries in young athletes. This program is aimed for kids between the ages of 8 and 18 to use at home. On “Today,” Dr. Metzl said “we know strength training makes stronger bones and stronger muscles. The idea of this program is for parents to actually train with their kids at home.” He points out that these types of exercises are also good for parents. “If you are a 45-year-old mom with an aching back, these exercises are as beneficial for you as they are for your 10- or 12-year-old.” Dr. Metzl has been regularly voted among New York’s top sports medicine doctors by New York magazine.
KOSHER MAGAZINES MERGE —Two popular kosher publications have merged. Bitayavon magazine is now officially part of Joy of Kosher with Jamie Geller. The new publication will be a multi-featured magazine that will be the only one of its kind on the market focusing on the burgeoning kosher lifestyle.
The new magazine will keep the title Joy of Kosher with Jamie Geller and will continue to feature Geller’s trademark warmth, straightforward approach along with her highly acclaimed recipes. It will also incorporate Bitayavon’s signature style of showcasing new food trends, gourmet cooking and its pioneering approach to focusing on seasonal foods.
“We’re looking forward to combining specific columns and content from each magazine to provide a truly superior product that will better serve both the reader and the industry,” says Jamie Geller, founder and chief creative officer. “Joy of Kosher and Bitayavon have featured some of the best kosher food writing, recipes and photography published.”
Shifra Klein, who with husband Shlomo Klein are co-founders and co-publishers of Bitayavon, agrees. “Not only does this merger combine editorial talents, but it also creates a dynamic publishing team with entrepreneurial experience. Both Shlomo and I look forward to working with Jamie and sharing our vision of upscale, gourmet kosher food with the readers of Joy of Kosher.”
The magazine is offering a limited-time subscriber special for the new Joy of Kosher with Jamie Geller. Visit http://www.joyofkosher.com/magazine/.